Awesome Vero

Smokey Bear has been spreading the word about the dangers of forest fires since 1944. To celebrate 80 years of the ursine mascot, Vero created this special edition wristwatch. Its blue or green dial features Smokey’s image, a tree graphic, and his “Only you” catchphrase, while the caseback reminds us, “If not you, who?” 10% of all sales go to the US Forest Service.

Vero’s modern field watch is built for outdoor adventures. It has a stainless steel case with a Cerakote finish, an AR-coated sapphire crystal, and offers water resistance to 390 ft. Its Miyota chronograph movement has a left-hand crown and pushbuttons. It sits on a hook-and-loop adjustable woven strap. Vero stands behind its watches with a 10-year warranty.