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Awesome Under Armour

Under Armour Newell Ridge Boots

Under Armour Newell Ridge Boots
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Under Armour’s new hiking boots are handsome enough to wear on level ground. But they’re not all bark. They’ve got a lightweight textile upper with a Gore-Tex membrane, a foam overlay for a snug fit, a foam insole, dual density EVA midsole, and a Michelin outsole.

Michael Phelps: Rule Yourself

Michael Phelps: Rule Yourself

Under Armour and the most decorated Olympian of all time remind us that the best of us don’t only perform “when it matters.” They’re clutch even when there’s no buzzer to beat. The song is The Kills’ The Last Goodbye.

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Under Armour MagZip Zipper

Under Armour MagZip Zipper

Engineer Scott Peters invented a convenient new open-ended magnetic zipper that automatically aligns and locks itself into place. MagZip will be in Under Armour apparel starting in 2014. Skip to 1:08 in the video to skip the marketing spiel.

Under Armour Alter Ego Shirts

Under Armour Alter Ego Shirts
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These UA Alter Ego baselayer compression shirts might make you feel like a superhero post-workout, with flatlock seams, anti-odor properties and 4-way stretch for muscle recovery. (Thanks Andrew!)

Under Armour Charge BB

Under Armour Charge BB
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The Charge BB are basketball shoes designed to be lightweight and comfortable without sacrificing support and traction. The heel supports your ankle but is also very flexible. Video here.

Highlight Football Cleats

Highlight Football Cleats

The Highlight by Under Armour weighs only 10.3 oz and has a super high fit, eliminating the need for ankle tapes so players shave off more weight. It also has lightweight tongue padding and cleats.

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