Super Bowl

Game of Thrones x Bud Light

Game of Thrones x Bud Light

It’s one of the stranger product tie-ins we’ve seen, but Anheuser-Busch and HBO teamed up for this commercial that ran during the Super Bowl, selling not mead or Dornish wine, but Bud Light, and filled with easter eggs to tease the final season of Game of Thrones.

Alexa Loses Her Voice

Alexa Loses Her Voice

In this extended Super Bowl LII spot from Amazon, voice assistant Alexa has laryngytis, and the company has to find a temporary stand-in for her dulcet and soothing tones. We love the idea of Rebel Wilson taking over duties permanently.

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Mercedes-Benz: Last Fan Standing

Mercedes-Benz: Last Fan Standing

To celebrate Super Bowl Sunday, Mercedes-Benz is offering a chance to win an AMG C 43 Coupe. Simply keep your eye on the Benz on your smartphone, and keep your finger on it as long as possible. The last fan standing wins the car. Register on Sunday 2/4/18 by 6:25pm ET.

Ghost Spuds

Ghost Spuds

The real Spuds MacKenzie may no longer be with us, but his (er, her) spirit is still out there in this wacky and weird extended Super Bowl spot from Bud Light. We thought that all dogs went to heaven, but apparently some are doomed to an eternity of shilling beer.

Super Bowl Commercials Don’t Work

Super Bowl Commercials Don’t Work

Super Bowl ads cost up to $5 million for 30 seconds of air time. The Film Theory turns into to the Digital Marketing Theory to argue that those ads don’t work. So companies are better off spending their money on a spot where their ad can be on primetime all the time: YouTube.

Squarespace: JohnMalkovich.com

Squarespace: JohnMalkovich.com

If we learned anything from Being John Malkovich, it’s that we are all in some way Malkovich. Perhaps that’s why the revered actor can’t get the domain name he wants in this Super Bowl spot he did for Squarespace.

Coen Brothers Super Bowl 51 Ad

Coen Brothers Super Bowl 51 Ad

Joel and Ethan Coen directed their first commercial for the big game since 2002, an amusing spot for Mercedes-AMG featuring a bar filled with stereotypically tough bikers, and a guy who rudely blocks in their motorcycles with his fancy pants German sportscar.

Survivor 20 Ways

Survivor 20 Ways

Anthony Vincent of Ten Second Songs performs Survivor’s classic Eye of the Tiger in the styles of 20 Super Bowl halftime performers. And we are once again reminded that Prince should play the Super Bowl every year, and everyone else can go home.

Dadholes: Super Bowl

Dadholes: Super Bowl

(PG-13 Language) “You know why I like Peyton Manning? Because his name isn’t Peyton Woma…ning.” The miserably over-it dads are back, this time to complain how the whole world is conspiring to keep them to from watching the Super Bowl.

Audi R8: Commander

Audi R8: Commander

The extended version of Audi’s big Super Bowl 50 spot is a tribute to the space program, David Bowie, our elders, and awesome sports cars all in one, as a retired astronaut is lost until he gets a chance to drive Audi’s 205mph R8 supercar. Wouldn’t we all like that chance?

Real Talk w/Lee and Morris

Real Talk w/Lee and Morris

Key and Peele will be offering live commentary during Super Bowl 50, but not as themselves. Instead they’ll be playing Lee and Morris, two of their typically offbeat and flamboyant characters. Keep an eye on this SquareSpace page for more info.

Budweiser: Lost Dog

Budweiser: Lost Dog

Bud goes for the feels with this Super Bowl commercial featuring a trope that always gets the waterworks going – a lost dog who must find its way back to its master. Sleeping at Last’s remake of I’m Gonna Be (500 Miles) is great too.

Skittles, Marshawn & Awesomer

Skittles, Marshawn & Awesomer

Skittles secured an press conference with Marshawn Lynch to discuss key issues leading up to the big game. He discusses Beast Mode, officiating, and his plans for the future. Plus, stick around as Marshawn plugs The Awesomer. Sorta.

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Breaking Madden: Super Bowl

Breaking Madden: Super Bowl

A week before the big game, SB Nation predicted the horribly imbalanced play of Super Bowl XLVIII by creating two Madden teams – the Seahawks with their stats and proportions cranked to 11, and the Broncos dialed all the way down.

Johnny T’s Super Bowl Tips

Johnny T’s Super Bowl Tips

Glove and Boots‘ Bay Ridge boy Johnny T may not be too happy that New York and New Jersey are collaborating on Super Bowl XLVIII, but he’s still gonna tell us all about the game – and all the jerks who could afford to go freeze their butts off.

Newcastle: Anna Kendrick

Newcastle: Anna Kendrick

(NSFW: Language) Anna Kendrick was excited to do a beer commercial for the Super Bowl. Then Newcastle told her they didn’t have the money for it. This meta-ad is part of the beer company’s hijacking of the Big Game ad frenzy.

Volkswagen: Wings

Volkswagen: Wings

For its big Super Bowl 2014 commercial, Volkswagen envisions a universe in which its German engineers earn their wings when a VW hits 100,000 miles. We wonder what happens at one million miles.

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