Awesome Gucci

To promote his Exquisite Gucci collection, Creative Director Alessandro Michele paid tribute to the style of filmmaker Stanley Kubrick. The campaign recreates scenes from A Clockwork Orange, 2001: A Space Odyssey, Barry Lyndon, Eyes Wide Shut, and The Shining, in photos and a short film by Mert & Marcus. More on If It’s Hip, It’s Here.

Gucci’s anti-reflective, mirror-coated aviators feature curved lenses with circular polarized technology, optimal for movie theatre Real D systems. Coming Holiday 2010. (Thanks Thorir!)