Awesome Entertainment

This promo spot for Saudi Arabia’s planned leisure district Qiddiya starts off with a bunch of bored people going through the motions with their humdrum entertainment, then takes the rails off the rides, freeing them to truly enjoy their playtime. Director Nick Roney’s execution of the concept is fantastically inventive and filled with fun moments.

In olden times, shuffleboard was the most fun you could have on a cruise. Now it’s laser tag! Pew pew! On the very top deck on very tall Norwegian Cruise Line mega-ships! The planet’s only outdoor laser tag arenas are even awesomer than the only go-cart racetrack at sea on the same deck.