Awesome Diesel

Diesel’s Shuttle Duffel Bag suffers wrinkles and wear better than most premium bags, with 100% cow leather and canvas, generous stitching, reinforced piping and metal hardware.

Minimalist and modern, the Diesel Cushion Watch sports a squarish stainless steel dial with date function, mineral glass and full-grain leather strap; it’s good for up to 50m underwater.

It’s a clear case of form over function, but what a sexy case it is: Diesel’s DZ9044 watch features a big, blank stainless steel face, opting instead to put two movements on each side.

Part of Diesel’s casual Black Gold line, their Revival Bag is just large enough for a laptop or books; it features techno fabric, internal pockets and silvertone metal hardware.

A minimalist remix of military and 60s racer lines, this Diesel Motorcycle Helmet isn’t all looks: it sports padded neck protection, a removable inner liner and interchangeable visor.

We’re still trying to find the lock that goes with that ginormous key, but Diesel’s Joy Black Leather Duffel is really about the details such as tone on tone stitching and rivet hardware.

We’re not sure what lemon, leather, amber and cedarwood smell like mixed together, but Diesel’s Only The Brave cologne features a fist-shaped bottle, which means it must be manly.

While roughly a year old, Diesel’s DZ7091 watch still remains as timely as ever with an electroplated mirror that hides a red LED display; it can only be viewed by pressing a button.

New for Diesel’s SS09 line: this Jomess-Service jacket is a nice bridge between the cooler and warmer months, with a lightly-baffled Tecno fabric shell, 7 pockets and a hooded neckline.

Diesel’s Atom Wallet combines your keychain with your cards and bills, with an array of keyholders within as well as a separate spiral-linked chain with looped leather handle.

A remix of the classic Aviator style, Diesel’s FDLYP sunglasses have a continuous shield lens with brown gradient tints on a minimalist frame, barely accented with contrast striping.

Diesel’s Parabarny sneakers sport a red, white and gunmetal colorway that recalls classic 80s retro cues; they’re ideal everyday shoes with a cushioned footbed and plush collars.

Reversible jackets are always cool since we feel like we’re getting a two-fer; Diesel’s Jatur Jacket has a black quilt-like on one side and a cool striped slate chain-link motif on the other.

It’s not easy to pull off purple shoes and still keep them dude-friendly, but Diesel’s I’m Pression Mid Sneaker does the trick. It’s a funky but sweet mix of genuine leather and lacquered surfaces.

For those who can’t take no for an answer, this t-shirt by Diesel lets you save your breath and make a statement at the same time. The words are handwritten and sporadic, ideal for casual days.